Wednesday, December 7, 2011
2011: A Philip Morris World - Ian Yagle
View 2011: a Philip Morris World (by Ian Yagle) in a larger map
Saturday, December 3, 2011
PepsiCo Around The World by John Hart, Section D
View PepsiCo Around The World in a larger map
Blue Lines: Connect the PepsiCo Bottling Group headquarters to regional bottling plants
Red Lines: Connect the PepsiCo main headquarters to the 4 divisions of PepsiCo
Gold Lines: Connect together PepsiCo Bottling Group bottling plants according to the region they are located in
Friday, December 2, 2011
Thursday, December 1, 2011
"Around The Corner From Everywhere": The Story of Coca-Cola's Marketing Successes and Quick Integration Into Foreign Markets. By: Kaylie Lungberg
View Coca-Cola "Around the Corner from Everywhere" in a larger map
The different colors are used to represent how Coca-Cola has specific bottlers that exclusively serve specific geographical areas. The exclamation point marks the location in which Coca-Cola was first discovered, and the line represents the first "global" movement of Coca-Cola, sending the product overseas to support American troops during the war. Bottling companies were first set up in Europe to easily serve the troops.
The House Icon represents the bottling company as a whole, and the connected colored markers represent a few countries in which the company has bottling plants. This representation is intended to show how The Coca-Cola Company has glocalized through horizontally integrating regional bottling companies.
Eli Lilly and Co. (the manufacturing of Prozac and Zyprexa) by Julia Licholai
View Julia Licholai: Eli Lilly and Co. in a larger map
Green House - Headquarter
Yellow Houses - Subheadquarters
Red Tacks- Research Facilities
Blue Tacks- Manufacturing and Packaging Facilities
Green Tacks- Chemical Suppliers
Yellow Takcs- Service, Technology or Software Suppliers
Blue Line- Zyprexa production
Red Line- Prozac production
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